"In the old marketing, information was arranged into channes, folders and categories to suit advertisers. In oter words, the sponsors practically dictated the hierarchy of organizations.

Not any more. With the social web, information has to be available on demand by keyword, when and how users want it."

Citat: Marketing To The Social Web (page 44-45), Larry Weber. Bild: Flickr cc by mgshelton

Kommentar: Seo-löfte via Pledge Hammer: Nr 2 av 2, Juli 2009